
A leading homeware retail organization have partnered with Prism Executive to appoint a Head of Retail. The appointee will play a pivotal role in leading the transformation and success of the retail network. Through strong leadership working with a team of retail managers, they will deliver the strategy, driving revenue growth, continually improving performance and implementing an outstanding consumer experience across all touchpoints.
Reporting to the Managing Director, a key member of the Leadership team, the Head of Retail will provide hands-on operational leadership, while shaping the strategic direction of the retail business. Through balancing high-level strategy with day-to-day execution, they will ensure each store delivers on their potential and achieves sustained commercial success.
Key areas of responsibility include:
Retail Performance & Commercial Growth
Take full ownership of the Retail P&L, ensuring strong commercial performance and profitability
Develop and execute store-specific action plans to address underperformance and drive sales growth
Implement retail best practices, ensuring each store optimise stock management, pricing and margin protection
Drive footfall, conversion and ATV through in-store experiences, events and targeted marketing programs
Regularly analyse key performance indicators (KPI’s) to make data driven business decisions
Ensure all store managers are aligned with financial goals and have clear accountability for performance
Support the Head of Finance in financial negotiations with external stakeholders
Operational Excellence & Store Management
Lead the day-to-day operations of the retail network, ensuring operational efficiency and excellence
Establish strong retail execution standards, including visual merchandising, customer service and compliance
Strengthen inventory management and fulfilment process working closely with supply chain and finance team
Implement effective workforce planning, always ensuring the right people in the right roles
Optimise store layouts and category performance to maximise revenue and improve customer experience
Streamline product and service offering across store network and centralise purchasing
Manage facility repairs and renewal of external contracts
People Leadership & Culture
Build and lead a high-performing retail management team, fostering a culture of accountability and results
Conduct regular 1-2-1’s, coaching and performance reviews, ensuring clear objectives and growth opportunities for team and individuals
Champion a customer-centric culture, ensuring that every team member is focused on delivering exceptional service
Align retail teams with GPG values of Respect, Partnership and Excellence
Marketing & Brand Development
Working closely with the Head of Marketing and marketing team to implement campaigns that drive footfall, sales and brand awareness
Oversee the execution of store-specific marketing initiatives, ensuring alignment with the broader brand strategy
Develop local community engagement initiatives to increase store loyalty and advocacy
Technology & Data-Driven Retailing
Leverage real-time data and analytics to drive decision making and performance improvements
Oversee financial controls, ensuring strong cash management, stock control, budgeting and cost efficiency
Lead the implementation of the CRM strategy, ensuring we are capturing customer – consumer and trade data – and driving customer retention and lifetime value
In conjunction with Marketing, develop customer communications programs, moving from transactional to relationship customer model.
Drive the use of NetSuite and PowerBI for enhanced business insights and operational efficiency
Strategic Growth
Identify, evaluate and pursue opportunities for growth
Develop, and execute commercially viable strategies for organic and inorganic retail growth
Analyse market trends and competitor activity to identify growth opportunities and adapt growth strategies
B-Corp
Embed B-Corp principles across the business and within the retail footprint, while actively driving Health and Safety objectives
Create a workplace culture dedicated to fostering diversity and inclusion, ensuring equal opportunities for all employees
Knowledge Skills and Experience
10 years’ + strong, strategic & Operational multi-site retail experience, with strong P&L accountability
Deep understanding of retail operations, customer experience and financial performance management
Strong commercial acumen with the ability to balance long-term strategy with immediate business needs
Experience leading business transformations, ideally in a turnaround or growth phase
Exceptional leadership skills, with the ability to inspire, coach and drive performance
Data-driven mindset, with experience using insights to drive retail and customer strategy
Experience in omni-channel retaining, understanding the integration of digital and physical shopping experiences
A hands-on, results -focused approach, with the ability to execute strategy effectively store level
Strong understanding of technology and systems, with the ability to leverage digital tools and data for commercial and strategic decision-making
For confidential representation, Orla Brennan of Prism Executive is managing all expressions of interest. Please contact orla.brennan@prismexecutive.ie / 086 1720090
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