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HEAD OF RETAIL | DUBLIN



A leading homeware retail organization have partnered with Prism Executive to appoint a Head of Retail. The appointee will play a pivotal role in leading the transformation and success of the retail network.  Through strong leadership working with a team of retail managers, they will deliver the strategy, driving revenue growth, continually improving performance and implementing an outstanding consumer experience across all touchpoints.

 

Reporting to the Managing Director, a key member of the Leadership team, the Head of Retail will provide hands-on operational leadership, while shaping the strategic direction of the retail business.  Through balancing high-level strategy with day-to-day execution, they will ensure each store delivers on their potential and achieves sustained commercial success.

 

 

Key areas of responsibility include:

 

Retail Performance & Commercial Growth

  • Take full ownership of the Retail P&L, ensuring strong commercial performance and profitability

  • Develop and execute store-specific action plans to address underperformance and drive sales growth

  • Implement retail best practices, ensuring each store optimise stock management, pricing and margin protection

  • Drive footfall, conversion and ATV through in-store experiences, events and targeted marketing programs

  • Regularly analyse key performance indicators (KPI’s) to make data driven business decisions

  • Ensure all store managers are aligned with financial goals and have clear accountability for performance

  • Support the Head of Finance in financial negotiations with external stakeholders

  

Operational Excellence & Store Management

  • Lead the day-to-day operations of the retail network, ensuring operational efficiency and excellence

  • Establish strong retail execution standards, including visual merchandising, customer service and compliance

  • Strengthen inventory management and fulfilment process working closely with supply chain and finance team

  • Implement effective workforce planning, always ensuring the right people in the right roles

  • Optimise store layouts and category performance to maximise revenue and improve customer experience

  • Streamline product and service offering across store network and centralise purchasing

  • Manage facility repairs and renewal of external contracts

  

People Leadership & Culture

  • Build and lead a high-performing retail management team, fostering a culture of accountability and results

  • Conduct regular 1-2-1’s, coaching and performance reviews, ensuring clear objectives and growth opportunities for team and individuals

  • Champion a customer-centric culture, ensuring that every team member is focused on delivering exceptional service

  • Align retail teams with GPG values of Respect, Partnership and Excellence

 

Marketing & Brand Development

  • Working closely with the Head of Marketing and marketing team to implement campaigns that drive footfall, sales and brand awareness

  • Oversee the execution of store-specific marketing initiatives, ensuring alignment with the broader brand strategy

  • Develop local community engagement initiatives to increase store loyalty and advocacy

 

Technology & Data-Driven Retailing

  • Leverage real-time data and analytics to drive decision making and performance improvements

  • Oversee financial controls, ensuring strong cash management, stock control, budgeting and cost efficiency

  • Lead the implementation of the CRM strategy, ensuring we are capturing customer – consumer and trade data – and driving customer retention and lifetime value

  • In conjunction with Marketing, develop customer communications programs, moving from transactional to relationship customer model.

  • Drive the use of NetSuite and PowerBI for enhanced business insights and operational efficiency

 

Strategic Growth

  • Identify, evaluate and pursue opportunities for growth

  • Develop, and execute commercially viable strategies for organic and inorganic retail growth

  • Analyse market trends and competitor activity to identify growth opportunities and adapt growth strategies

 

B-Corp

  • Embed B-Corp principles across the business and within the retail footprint, while actively driving Health and Safety objectives

  • Create a workplace culture dedicated to fostering diversity and inclusion, ensuring equal opportunities for all employees

 

Knowledge Skills and Experience

  • 10 years’ + strong, strategic & Operational multi-site retail experience, with strong P&L accountability

  • Deep understanding of retail operations, customer experience and financial performance management

  • Strong commercial acumen with the ability to balance long-term strategy with immediate business needs

  • Experience leading business transformations, ideally in a turnaround or growth phase

  • Exceptional leadership skills, with the ability to inspire, coach and drive performance

  • Data-driven mindset, with experience using insights to drive retail and customer strategy

  • Experience in omni-channel retaining, understanding the integration of digital and physical shopping experiences

  • A hands-on, results -focused approach, with the ability to execute strategy effectively store level

  • Strong understanding of technology and systems, with the ability to leverage digital tools and data for commercial and strategic decision-making


For confidential representation, Orla Brennan of Prism Executive is managing all expressions of interest. Please contact orla.brennan@prismexecutive.ie / 086 1720090

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