
A global FMCG consumer brand distributor has retained Prism Executive to appoint a Head of Health & Beauty to join their leadership team. The role holder will be responsible for two large brand portfolios. Reporting into the General Manager, the appointee will have a strong line into brand stakeholders within the business and will be a key contributor to the overall business intelligence, commercial and operational direction of the Health and Beauty division.
Key Responsibilities:
Be the key point of contact for the country managers of the health and beauty brands, fostering highly effective relationships with all key stakeholders.
Manage the relationship between all principles at different tiers of the organisation.
Implement the global brand & marketing strategy in a locally relevant way in the Irish & Northern Irish markets with a focus on increasing distribution, rate-of-sale and top of mind awareness.
Create a clear brand and communications strategy for the H&B portfolio, working with the Brand Principals, alongside local media & PR agencies to bring to life best-in-class campaigns which build brand fame and top of mind awareness. Always look to disrupt the norms and outthink key competitors.
Be the gatekeeper and manage existing and new to market H&B portfolio products, skus & formats. Identify gaps and build case studies to get buy-in from internal teams & brand principals.
Be entrepreneurial and constantly look at ways to improve the portfolio.
Collaborate with the Leadership Team to uncover insights and opportunities for potential new health & beauty brands. Manage the pitch process and the onboarding of new brands into the business.
Work alongside the Commercial Lead H&B to deliver profitable growth, analysing performance, highlighting the key commercial factors, and working with division heads and the finance department to develop aggressive budgets.
Work alongside the Commercial Lead H&B, oversee, track and deliver on all aspects of the healthy & beauty brands’ performance: distribution, rate-of-sale, sales vs budget, spend vs budget, SKU performance & opportunities, channel performance & opportunities, brand equity measures, opportunities & threats.
Experience:
An understanding of health, beauty & personal care consumer goods categories and the Irish retail & pharmacy landscape.
Minimum 8-10 years experience with retail brands
A strong communicator with a proven ability at stakeholder management and the ability to foster close working relationships.
A strategic thinker, good at analysis and problem-solving with strong planning and organisation.
A creative thinker with the ability to innovate and 'think outside the box'.
A resilient self-starter with a result driven, entrepreneurial streak.
Passionate about consumer trends and building brands in the Irish marketplace.
Strong leadership experience and the ability to collaborate is essential.
For confidential representation, Orla Brennan of Prism Executive is managing all expressions of interest. Please contact orla.brennan@prismexecutive.ie / 086 1720090
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